First snow at Alta: 9/24/07 First turns: 10/6/07
We're helping the famous Utah ski area with their ski/demo shop advertising and marketing collateral. This is the first sneak peak. One of the coolest features at the Alta Ski Shop is their Ski Exchange Program - an anytime exchange of ski rentals, depending on what your likes/dislikes are, or if you're into condition-specific skis. Sounds like a pain, but not when there's three on-mountain locations. It also sounds unnecessary, but with 3' dumps of snow commonplace at Alta, this capability takes on a whole new meaning. When you find yourself hip-deep in the white stuff, it's time to "Alta Your Skis".
Keep visiting us for more updates.